If you receive a message that states, "This content is subject to blackout." this is because the event that you requested is not available on WatchESPN in your location. Your location is determined by the cell phone tower transmitting your signal.
Blackouts apply to broadcasts that have been sold regionally or locally per league, conference and local rights holder agreements. Regional and local rights holders are usually broadcast stations or regional sports networks. Blackouts are implemented to protect the primary rights holder, as defined by the professional and college sports leagues or teams in a given market.