The 15th Annual Time Warner Cable Hang Tough Video Contest has invited thousands of Wisconsin students to use cable television as a positive medium to stop violence and drug abuse.  The Time Warner Cable Hang Tough Video Contest gives students an extremely effective way to encourage other students to live healthy lives. 

The contest involves middle school students writing scripts encouraging others to 'Hang Tough Against Drugs and Violence.'  All entries must be submitted through a school.  A panel of judges looking for creativity and a strong message decide the twenty top finalists.

Those 20 finalists are then asked to turn their scripts into 30-second television spots, or as we call them, public service announcements (PSAs).  With the help from Time Warner Cable's production staff, students write, act and direct these messages, creating a great overall learning opportunity.

Each year there is a spectacular Premiere event in which all twenty finalists' PSAs are shown to a panel of local celebrity judges.  The top 3 schools receive a special prize and the 1st place winners receive an all expense paid trip to Orlando, Florida to visit special attractions, such as Disney World.  All finalists receive trophies and t-shirts.  Not only do the students who produce the spot enjoy the learning experience, but we also believe that all students benefit from the "Hang Tough" against drugs and violence message airing on cable television.

Assisting children to stay away from violence and drugs is an extremely important project for Time Warner Cable.  This is one of the many educational opportunities that reflect Time Warner Cable's commitment to youth and education.