Powering the Latest Metropolitan Home’s SHOWTIME® House in Tribeca
Customer Exclusives Include a Sweepstakes and Special Local Video on Demand Segments
Dedicated Website Highlights this Unique Partnership: Visit TimeWarnerCable.com/ShowtimeHouse
Time Warner Cable is powering Metropolitan Home’s SHOWTIME® House with enhanced products and services including crystal clear high-definition digital cable, broadband Internet and phone service. As part of the company’s “Rule Your Kingdom” campaign, this luxurious space in the Tribeca Summit Loft Condominiums is being equipped with innovative technologies including wireless Internet via Road Runner Turbo, StartOver, HD Movies on Demand, HD DVR and Caller ID on TV. Rule Your Kingdom is the latest Time Warner Cable campaign to hit the New York City market whereby consumers take charge and receive products and services fit for a king.
“By becoming the exclusive telecommunications provider for this chic downtown dwelling, Time Warner Cable demonstrates how simple and easy it is to use our advanced products and services to complement any home in New York City,” said Jeffrey Hirsch, Regional President of Residential Services of the New York City Region. “Each of our sophisticated service components – phone, Internet and digital cable, allows for new dimensions of customization suitable for today’s high tech homes,” added Hirsch.
The luxury space is comprised of a pair of Tribeca Summit penthouses transformed by top designers, with each room representing an original SHOWTIME® series. Time Warner Cable services are available throughout the home and showcased in the Digital Lounge/SCAD Boutique (Savannah College of Art & Design), where guests can experience Road Runner High Speed Online and HD Digital Cable with Start Over. Visitors are encouraged to Tweet about their experience from right inside the home.
Time Warner Cable customers have the opportunity to participate in an exclusive sweepstakes – Enhance Your Home Giveaway. The Grand Prize Winner will receive a $1,000 Visa® gift card to redesign your kingdom, one year of complimentary Time Warner Cable service ($1,000 value), 46” Plasma Panasonic HDTV ($1,000 value), and a one-year subscription to Metropolitan Home Magazine. Five 2nd Place Winners will receive a Sharp Aquos Blu-Ray DVD Player and Blu-Ray DVD set of Dexter™ Seasons 1-3. Five 3rd Place Winners to receive a Dexter™ Coaster Set (set of 4) and Dexter™ The Complete First Season DVD. Entry deadline is September 30, 2009.
Time Warner Cable will offer an exclusive, behind-the-scenes look into the making of Metropolitan Home’s SHOWTIME® House, interviews with top design talent who offer creative “how-to” tips -- available free and exclusively to customers through the convenience of Local On Demand Channel 1111.
Time Warner Cable developed a website to share behind-the-scenes videos, interviews and information about the home – TimeWarnerCable.com/ShowtimeHouse. More about the Time Warner Cable Giveway and a special SHOWTIME® promotion can be found on the website. The home is open to the public on weekends from 10 AM to 5 PM beginning September 19 through October 18. The admission fee of $20 benefits Housing Works, a non-profit organization. Visit the website for a full schedule.
About Time Warner Cable’s New York City Region
Time Warner Cable’s New York City Region serves over 1.4 million customers in four NYC boroughs (Manhattan, Queens, Staten Island and western Brooklyn), Mt. Vernon, Hudson Valley (Orange, Sullivan, Ulster Counties and parts of Dutchess, Greene and Delaware Counties) and Bergen and Hudson Counties, New Jersey. Visit TWCnyc.com.
Time Warner Cable is the second-largest cable operator in the U.S., with technologically advanced, well-clustered systems located in five geographic areas — New York State (including New York City), the Carolinas, Ohio, southern California (including Los Angeles) and Texas. Time Warner Cable serves more than 14 million customers who subscribe to one or more of its video, high-speed data and voice services. Time Warner Cable Business Class offers a suite of phone, Internet, Ethernet and cable television services to businesses of all sizes. Time Warner Cable Media Sales, the advertising arm of Time Warner Cable, offers national, regional and local companies innovative advertising solutions that are targeted and affordable. More information about the services of Time Warner Cable is available at www.timewarnercable.com, www.twcbc.com and www.twcmediasales.com.
About Metropolitan Home
Metropolitan Home stands alone as the definitive guide to modern design and the ultimate authority on what’s next. The magazine is the unparalleled champion of state-of-the-art style. Each page of Metropolitan Home informs and inspires its 2.7 million readers to decorate, renovate, garden, and cook as they create a modern haven for themselves and their families. The magazine’s distinctive voice elevates personal style and celebrates quality design. Metropolitan Home (MetHome.com) is published by Hachette Filipacchi Media U.S. (hfmus.com), a company of Lagardère Active.
Showtime Networks Inc. (SNI), a wholly-owned subsidiary of CBS Corporation, owns and operates the premium television networks Showtime, The Movie Channel and Flix, as well as the multiplex channels Showtime 2, Showtime Showcase, Showtime Extreme, Showtime Beyond, Showtime Next, Showtime Women, Showtime Family Zone and The Movie Channel Xtra. SNI also offers Showtime HD, Showtime 2 HD, The Movie Channel HD, Showtime On Demand, The Movie Channel On Demand and Flix On Demand. SNI also manages Smithsonian Networks, a joint venture between SNI and the Smithsonian Institution which recently launched Smithsonian Channel. All SNI feeds provide enhanced sound using Dolby Digital 5.1. SNI markets and distributes sports and entertainment events for exhibition to subscribers on a pay-per-view basis through Showtime PPV. For more, go to sho.com.
About Tribeca Summit
Tribeca Summit is an extraordinary collection of elegant loft residences created from a historic former warehouse in New York City’s sought-after Tribeca neighborhood. Designed by architect H.Thomas O’Hara Architects in collaboration with Conceptual Architect Anthony Morali of M Studio, the homes range from two- to four-bedroom lofts to sumptuous penthouse duplexes to unique townhouses with private entrances. Famed landscape architect Thomas H. Balsley contributed the lushly landscaped atriums and rooftop terrace. Prudential Douglas Elliman Developments is the exclusive sales and marketing agent for the property. For information, contact Philip Tanen at 212-965-0030 or www.tribecasummit.com.
About Housing Works
Housing Works (housingworks.org) is the largest community-based AIDS service organization in the United States, as well as the nation’s largest minority-controlled AIDS service organization. Since it was founded in 1990, the organization has provided lifesaving services, such as housing, medical and mental health care, meals, job training, drug treatment, HIV prevention education, and social support to more than 20,000 homeless and low-income New Yorkers living with HIV and AIDS. Housing Works also runs social enterprise businesses that raise millions of dollars every year to help pay for services, spread awareness, and provide jobs to graduates of the group’s Job Training Program.