Charlotte, NC, November 14, 2011 – Today, Time Warner Cable (TWC) announced that four local Carolinas winners representing Greensboro, Charlotte, Raleigh, North Carolina and Columbia, South Carolina are local winners of the national Super Connector Search contest. Each winner will star in his/her own public service announcement (PSA) for Connect a Million Minds (CAMM), Time Warner Cable’s five-year, $100 million philanthropic initiative to inspire kids to pursue education and careers in science, technology, engineering and math (STEM). TWC will also donate $5,000 to each winners’ non-profit.
In October, TWC launched its Super Connector Search contest, asking its customers to share how they’ve connected young people to the wonders of science, technology, engineering and math. Denise Johnson of Girls Empowered by Math & Science was selected as the winner for Greensboro, Tom Dubick of POST (Partners in Out of School Time) was selected as the winner for Charlotte, Alison Kirby of EdVenture Children’s Museum was selected as the winner for South Carolina, and Kirby Jones, of the Daniel Center for Math and Science was selected as the winner for the Eastern North Carolina area. The Super Connector contest now moves to the national stage.
From November 28th through December 11th, the PSA’s created for each of the local contest winners will be featured on www.connectamillionminds.com for public voting. The entry with the most votes will be named the “People’s Choice” and the STEM non-profit organization selected by the People’s Choice title holder will receive an additional $10,000 cash grant.
In addition to the People’s Choice winner, a panel of judges will select a national winner from the pool of the local contest winners. The national winner will be flown to Los Angeles or New York City, where they’ll participate in a television shoot for a Connect a Million Minds public service announcement that will run throughout Time Warner Cable’s national footprint. In addition to this exciting on-air opportunity, the national winner of TWC’s Super Connector Search will receive a year of Time Warner Cable service and an additional $10,000 grant for their preferred STEM non-profit organization.
About Time Warner Cable’s Connect a Million Minds
Time Warner Cable’s (TWC) Connect a Million Minds (CAMM) is a five-year, $100 million philanthropic initiative to address America’s declining proficiency in science, technology, engineering and math (STEM), which puts our children at risk of not competing successfully in a global economy. Using its media assets, TWC creates awareness of the issue and inspires students to develop the STEM skills they need to become the problem solvers of tomorrow. Program highlights include: original PSAs that challenge public perceptions of STEM; a unique website, www.connectamillionminds.com, where parents and community members can pledge to connect young people with the wonders of science; “The Connectory”, a one-of-a-kind online resource that makes it simple and easy for parents and students to find informal science and technology learning opportunities in their communities; grants to support non-profit organizations that bring stimulating, high-quality and affordable after-school STEM learning to students; TWC employees, over 47,000 strong, who volunteer their time at community events like science fairs and robotics competitions, and share their passion for engineering and technology with students at CAMM career days. TWC’s national CAMM partners are CSAS (Coalition for Science After School) and FIRST (For Inspiration and Recognition of Science and Technology). Local TWC markets are activating CAMM across the country with community-specific programs and partnerships.
About Time Warner Cable
Time Warner Cable’s East Region provides technologically advanced video, Internet and telephone services to more than 5.9 million residential and business customers. Time Warner Cable’s East Region serves more than 1,300 cities in nine states, including Alabama, Maine, Massachusetts, New Jersey, New Hampshire, New York, North Carolina, South Carolina and Virginia. The East Region has more than 17,000 employees focused on delivering the company’s mission every day by connecting people and businesses with information, entertainment and each other.
Time Warner Cable is the second-largest cable operator in the U.S., with well-clustered systems located mainly in five geographic areas — New York State (including New York City), the Carolinas, Ohio, southern California (including Los Angeles) and Texas. Time Warner Cable serves more than 14 million customers who subscribe to one or more of its video, high-speed data and voice services. Time Warner Cable Business Class offers a suite of phone, Internet, Ethernet and cable television services to businesses of all sizes. Time Warner Cable Media, the advertising arm of Time Warner Cable, offers national, regional and local companies innovative advertising solutions that are targeted and affordable. More information about the services of Time Warner Cable is available at www.timewarnercable.com, www.twcbc.com and www.twcmedia.com.
Melissa Buscher, Vice President of Communications, Time Warner Cable