ENGLEWOOD CLIFFS, N.J. – NBC Universal today announced a deal with Time Warner Cable’s Carolina division to launch Telemundo, a U.S. Spanish-language television network, in North Carolina and South Carolina on Friday, February 13, 2009. A leading producer of innovative and high quality content for Hispanics in the U.S. and around the world, Telemundo will be available on the most widely distributed digital tier in North Carolina and South Carolina, and Time Warner Cable’s Hispanic tier via Nuestra Tele, the company’s suite of Spanish language and Hispanic-themed video programming services. The announcement was made today by Mary Murano, Executive Vice President, Affiliate Sales, TV Networks Distribution, NBC Universal.
Telemundo will launch on channel 188 in the remaining cities throughout the state of South Carolina, as Telemundo is already available on WNXG, Channel 188, in Columbia, South Carolina. Cities and channel placement in North Carolina include: Greensboro, Channel 177; Charlotte, Channel 557; Iredell, Channel 900; Raleigh, Channel 379; and Wilmington, Channel 878. Telemundo will be available to Time Warner Cable digital customers at no additional cost.
“NBC Universal is thrilled to add Telemundo to Time Warner Cable’s channel lineup in the Carolinas and better serve their ever-growing Hispanic customer base,” said Murano. “We are pleased expand our multi-cultural offering with this important deal.”
Residents will have access to events and shows such as the Billboard Latin Music Awards and the best of Mexican Soccer, including the Mexican National Team (La Seleccion Mexicana), Las Chivas de Guadalajara (First Division) and over 100 matches from the Torneo de Clausura and Torneo de Apertura of the following FLM teams: Los Diablos Rojos del Toluca, Los Pumas de UNAM, Los Rayados de Monterrey, Los Tigres de UANL, Los Rojinegros del Atlas and Los Potros de Hierro del Atlante. Additionally, in prime time, customers will enjoy Telemundo-produced novelas, including “Doña Barbara,” “El Rostro de Analia” and “Sin Senos no Hay Paraiso.”
“The launch of Telemundo underscores our commitment to expanding our Hispanic offering to our customers,” said Brian Kelly, TWC President of Residential Services. This is huge win for both NBC Universal and Time Warner Cable.”
Telemundo, a U.S. Spanish-language television network, is the essential entertainment, news, and sports source for Hispanics and a leading international player in the entertainment industry with presence in more than 100 countries worldwide. Broadcasting unique national and local programming for the fastest-growing segment of the U.S. population, Telemundo reaches 93% of U.S. Hispanic viewers in 210 markets through its 16 owned-and-operated stations, 45 broadcast affiliates, and 800 cable affiliates. Telemundo is wholly owned by NBC Universal, one of the world's leading media and entertainment companies.
About TV Networks Distribution, NBC Universal
TV Networks Distribution, a division of NBC Universal, drives the company's multichannel video platform distribution, marketing and local ad sales for a top-rated cable portfolio of 16 networks (Bravo, Bravo HD, Chiller, CNBC, CNBC HD+, CNBC World, MSNBC, mun2, Oxygen, SCI FI Channel, SCI FI HD, Sleuth, Telemundo, Universal HD, USA Network and USA HD). Reaching nearly 600 million MVPD subscribers, the division also oversees retransmission consent for NBC and Telemundo owned-and-operated stations; the distribution of the Olympics on cable; and the distribution of On Demand (VOD), Pay-Per-View (PPV), and set-top box interactive features to multichannel video programming distributors.
About Time Warner Cable
Time Warner Cable’s Carolina Region provides video, Internet and telephone services to more than two million customers in 442 cities and towns across North and South Carolina. Time Warner Cable is the second-largest cable operator in the U.S., with technologically advanced, well clustered systems located mainly in five geographic areas — New York State (including New York City), the Carolinas, Ohio, southern California (including Los Angeles) and Texas. As of September 30, 2008, Time Warner Cable served approximately 14.7 million customers who subscribed to one or more of its video, high-speed data and voice services, representing approximately 34.2 million revenue generating units.
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