New York, NY (November 9, 2015) – Time Warner Cable (TWC) today launched The TWC TV® Roku Trial in New York City, its first IP-only video trial. Participants will experience TWC’s video service delivered through its secure and managed network using a Roku Streaming Player rather than leasing a traditional set-top box. As an incentive for participating in the trial, participants will receive a Roku 3 Streaming Player at no additional cost.
Participating customers will have access to over 300 live TV channels and 20,000 free and subscription VOD choices from TWC, combined with the ability to seamlessly access online streaming services to which they subscribe, like Netflix and Hulu, all on the Roku box.
"The TWC TV Roku Trial represents an important step in our evolution, giving customers more ways to view the content they love in ways that work for them," said Peter Stern, EVP and Chief Product, People and Strategy Officer. "This trial will help us build a better experience for our customers, while making cable television programming even more affordable, accessible and relevant to a new generation of consumers."
The trial is open to TWC Internet customers in New York City, Mt. Vernon and New Jersey who choose to participate by adding TWC video service. Participants will be asked to provide feedback through online surveys. Customers can learn more and see if they qualify for the trial at www.twc.com/twctvrokutrial.
About Time Warner Cable
Time Warner Cable Inc. (NYSE: TWC) is among the largest providers of video, high-speed data and voice services in the United States, connecting 16 million customers to entertainment, information and each other. Time Warner Cable Business Class offers data, video and voice services to businesses of all sizes, cell tower backhaul services to wireless carriers and enterprise-class, cloud-enabled hosting, managed applications and services. Time Warner Cable Media, the advertising sales arm of Time Warner Cable, offers national, regional and local companies innovative advertising solutions. More information about the services of Time Warner Cable is available at www.twc.com, www.twcbc.com and www.twcmedia.com.