New York, NY -- Time Warner Cable (NYSE: TWC) today launched ESPN 3D in most of its markets, including New York City. Located on Channel 420, ESPN 3D is a new network that will bring sporting events into living rooms across the country with the ESPN authority and personality that fans have grown to trust and love. ESPN 3D is available to digital subscribers who purchase the Time Warner Cable 3D Pass at a monthly subscription rate of $10.00.
This launch is part of a larger long-term agreement reached between the two companies earlier this fall which included a variety of video and digital services. Subscribers will be able to watch top sports events in 3D from the industry’s first 3D network. Some of the programming highlights will include X Games; select NCAA College Football games; Winter X Games; the BCS Championship Game; select NBA games and select NCAA College Basketball games.
“For sports fans, the 3D viewing experience is the next best thing after being at a live sporting event,” stated Jeffrey A. Hirsch, Chief Marketing Officer for Time Warner Cable’s East Region. “We are excited to bring to our 3D customers the best of sports from ESPN 3D.”
Subscribers can enjoy the following scheduled events in the next two months (all times EST):
|Thursday, Nov. 25||12 Noon; 2:30 p.m.; 7:00 p.m.; and 9:30 p.m.||Old Spice Classic|
|Friday, Nov. 26||12 Noon; 2:30 p.m.; 5:00 p.m.; and 7:30 p.m.||Old Spice Classic|
|Sunday, Nov. 28||11:00 a.m.; 1:30 p.m.; 4:30 p.m.; and 7:00 p.m.||Old Spice Classic|
|Sunday, Dec.5||7:30 p.m.||Harlem Globetrotters|
|Tuesday, Dec.||7:00 p.m. and 9:00 p.m.||Jimmy V Classic|
|Saturday, Dec. 11||12:30 p.m. and 3:15 p.m.||SEC/Big East Challenge|
|Friday, Dec. 17||7:00 p.m.||Miami Heat at New York Knicks|
|Saturday, Jan. 1||8:30 p.m.||Tostitos Fiesta Bowl|
|Monday, Jan. 10||8:30 p.m.||BCS National Championship Game|
|Friday, Jan. 14||10:30 p.m.||Portland Trail Blazers at Phoenix Suns|
In order to experience 3D viewing, viewers need a 3D TV with matching 3D glasses and a compatible Time Warner Cable HD or HD/DVR set-top box connected to their TV with an HDMI cable. For more information, or to sign up, customers can call 877-TWC-2805.
About Time Warner Cable’s East Region/NYC
Time Warner Cable’s New York City footprint serves over 1.4 million customers in four NYC boroughs (Manhattan, Queens, Staten Island and western Brooklyn), Mt. Vernon, Hudson Valley (Orange, Sullivan, Ulster Counties and parts of Dutchess, Greene and Delaware Counties) and Bergen and Hudson Counties, New Jersey. www.timewarnercable.com/nynj.
Time Warner Cable is the second-largest cable operator in the U.S., with technologically advanced, well-clustered systems located in five geographic areas — New York State (including New York City), the Carolinas, Ohio, Southern California (including Los Angeles) and Texas. Time Warner Cable serves more than 14.7 million customers who subscribe to one or more of its video, high-speed data and voice services. Time Warner Cable Business Class offers a suite of phone, Internet, Ethernet and cable television services to businesses of all sizes. Time Warner Cable Media Sales, the advertising arm of Time Warner Cable, offers national, regional and local companies innovative advertising solutions that are targeted and affordable. More information about the services of Time Warner Cable is available at www.timewarnercable.com, www.twcbc.com and www.twcmediasales.com.
About ESPN 3D
ESPN was the first to announce in the United States an exclusive 3D network in January 2010 which was the culmination of more than three years of testing 3D television. ESPN has produced several 3D domestic telecasts, including the State Farm Home Run Derby in July 2010, the Masters in April 2010, a Harlem Globetrotters game in February 2010 and in 2009 the USC vs. Ohio State college football game. ESPN has developed best practices for utilizing the technology in live game applications which have provided the ability to streamline workflow operations, adjust 3D camera positioning, perform transmission tests and gauge fan reaction to a 3D telecast versus a traditional telecast. In addition, ESPN utilizes cutting-edge technology located at the ESPN Innovation Lab in Orlando at the ESPN Wide World of Sports complex at Walt Disney World to continue to develop innovative production enhancements. ESPN 3D is available in the United States to approximately 45 million households and has carriage agreements with AT&T U-Verse, Comcast and DIRECTV. It will launch soon on Time Warner Cable and in 2011 on Verizon FiOS TV. Sony was named the first official sponsor of the network in January 2010.