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Time Warner Cable’s Ice Cream Truck Serves Sweet Treats 100% of the Proceeds Donated to Local Children’s Museums

Release Date: 06/15/2011

Truck Can Be Reserved For Block Parties and Public Events This Summer

New York, NY – Time Warner Cable is once again gearing up to serve ice cream in an effort to help raise money for children’s museums in the New York City area.  For the suggested donation of $1 dollar per cup or cone, anyone can participate in the company’s unique fundraising initiative. 

Last summer, over $14,500 was donated to the Brooklyn Children’s Museum, Children’s Museum of Manhattan, New York Hall of Science in Queens and Staten Island Children’s Museum all raised through ice cream sales.  These museums will once again be the beneficiaries of this campaign.
“Time Warner Cable’s ice cream truck campaign is designed to couple community goodwill with raising money in support of iconic educational institutions.  By donating 100 percent of the proceeds to children’s museums, we’re helping fund some fantastic programs offered to young people throughout our communities,” said Bobby Amirshahi, Vice President of Communications in New York City. 
In the past, Time Warner Cable’s ice cream truck appeared at events including Bryant Park’s Movies in the Park, Celebrate Brooklyn performing arts festival and Staten Island Borough President’s Starlight Concert Series.  To request the ice cream truck to make an appearance at your event, call (877) SMMR –TWC (877-766-7892).  The truck will visit many events around the city and is available for block parties and other outdoor public events from July 1 through August 21.

About Time Warner Cable
Time Warner Cable’s East Region provides technologically advanced video, Internet and telephone services to more than 5.9 million residential and business customers.  Time Warner Cable’s East Region serves more than 1,300 cities in nine states, including Alabama, Maine, Massachusetts, New Jersey, New Hampshire, New York, North Carolina, South Carolina and Virginia.  The East Region has more than 17,000 employees focused on delivering the company’s mission every day by connecting people and businesses with information, entertainment and each other. 

Time Warner Cable is the second-largest cable operator in the U.S., with well-clustered systems located mainly in five geographic areas — New York State (including New York City), the Carolinas, Ohio, southern California (including Los Angeles) and Texas.  Time Warner Cable serves more than 14 million customers who subscribe to one or more of its video, high-speed data and voice services.  Time Warner Cable Business Class offers a suite of phone, Internet, Ethernet and cable television services to businesses of all sizes. Time Warner Cable Media, the advertising arm of Time Warner Cable, offers national, regional and local companies innovative advertising solutions that are targeted and affordable.  More information about the services of Time Warner Cable is available at, and

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